From a disastrous website redesign tanking traffic by 90% to record sales exceeding $45k in a single order, EcoSmart’s remarkable revival is a testament to skilled digital marketing.
303 %
organic traffic in 3 months
253 %
organic impressions in 3 months
40 %
new leads generated
“The quality of leads
from our website
has really improved”
I would highly recommend them to anyone looking for help with web design or lead generation. I have already referred them to our partner companies.
Matt Ross
Founder EcoSmart Inc
Client Brief
EcoSmart, founded in 1993 by Matt Ross, is dedicated to making sustainable living affordable and accessible.
As the leading distributor of green construction materials, they assist building owners, architects, contractors, and developers in efficient, cost-effective operations.
The Challenge
A disastrous website redesign tanked EcoSmart’s traffic from 10,000 to just 1,000 visitors per month.
The navigation was confusing, causing rankings to slip for important keywords. The website needed a complete revamp to get the business back on track.
A jaw-dropping 303% increase in organic traffic and 253% surge in organic impressions in only 3 MONTHS!!
Optimizing product pages, creating intent-focused blogs with natural keyword placement, fixing website issues, and ensuring technical SEO was spot-on, all led to an increase in organic traffic by 303% and organic impression surge by 253%, getting more and more leads via the organic channel.
